Terms & Conditions
These terms cover the use of this website and the general basis on which Kama Marketing Group provides TikTok ad management services.
1. About these terms
"We", "us" and "our" mean Kama Marketing Group, a marketing business based in the United Kingdom. "You" means a visitor to this website or a client of ours.
By using this website you accept these terms. If you engage us as a client, you will also receive a separate written service agreement. Where anything in that agreement differs from this page, the service agreement takes priority.
2. What we do
We plan, build and manage TikTok advertising campaigns for real estate agents in the United States. A standard engagement covers the TikTok advertising budget, ad account management, creative direction and scripting, campaign setup within TikTok’s Housing advertising category, and regular performance reporting.
We do not act as your real estate agent, broker, lawyer, accountant or financial adviser, and nothing on this site is professional advice of that kind.
3. Who we work with
We work with licensed real estate agents and teams operating in the United States. We may decline or end an engagement if we already work with a directly competing agent in the same market, or if the work would require us to publish something we believe is inaccurate or non-compliant.
4. Fees and ad spend
Our service is charged as a single all-in monthly fee. That fee includes the TikTok advertising budget for your campaigns, which we fund and pay to TikTok ourselves. You will not receive a separate advertising invoice from us or from TikTok, and we do not take a commission or percentage on top.
The size of the advertising budget included in your fee depends on the package you are on and is set out in your service agreement, as are the currency, the billing schedule and the notice period. Engagements are month to month.
If you ask us to run advertising beyond the budget included in your package, we will agree that with you in writing first. Nothing extra is ever spent or charged without your agreement.
5. The follower growth guarantee
Your package carries a monthly follower and view number. We put that number in writing before your first campaign goes live, and it is measured in your own TikTok analytics, counted from the day that campaign goes live.
If a given month does not reach the agreed number, we will keep running the campaign, and keep funding the advertising budget behind it at our own cost, until the number is reached. You pay no further monthly fee from that point until it is. That is the remedy the guarantee provides: it is a continuation of the service at our cost, not a refund of fees already paid.
The guarantee assumes you have met your own obligations under section 6. If a campaign is delayed, paused or restricted because required footage, approvals or account access were not provided, or because posted videos were removed or deauthorised for advertising, the relevant period is extended by the length of that delay. The guarantee does not apply to growth obtained by bought followers, giveaways or similar, which we ask you not to use while we are working together.
The guarantee applies to the follower and view numbers that were agreed in writing, and to nothing else. We do not guarantee leads, appointments, listings, sales, commission, or any other business outcome, because those depend on factors outside our control.
Because advertising reach is bought where attention is cheapest, the followers and views delivered under this guarantee come from across the country and not only from your local market. They are intended to build the account and its social proof. They are not represented as buyers, sellers or leads.
6. What we need from you
To deliver the service we need you to:
- Give us the access we need to the relevant TikTok and advertising accounts
- Appear on camera when a script calls for it, and supply footage within the agreed timescales
- Review and approve creative and copy when we ask
- Make sure any information, imagery or property detail you give us is accurate and that you have the right to use it
- Keep the videos we produce posted and authorised for use in ads while the campaign runs
- Pay our fees when they fall due
You remain responsible for compliance with the rules that govern your own profession and advertising, including real estate licensing rules, MLS and brokerage requirements, Fair Housing advertising rules, and any disclosures your state or brokerage requires. We will raise concerns if we spot them, but we cannot advise on your compliance obligations.
7. Third party platforms
Campaigns run on TikTok and depend on TikTok's platform, policies, ad review decisions and algorithm, none of which we control. TikTok may reject an ad, restrict an account or change how its platform works at any time. We are not responsible for those decisions, but we will work with you to adapt the campaign when they happen.
8. Intellectual property
You keep ownership of your brand, your name and likeness, your property imagery, and any material you supply, and you grant us permission to use that material for the purpose of running your campaigns.
The finished ad videos and the scripts we write for your campaigns are yours. Ownership passes to you once the month they were produced in has been paid for, and you may keep using them however you like, including after the engagement ends. We keep the right to show them as examples of our own work.
We keep ownership of our own templates, processes, internal tools and reporting formats, which are not part of what passes to you.
The content, design and code of this website belong to us and may not be copied or reproduced without permission.
9. Confidentiality
Each of us will keep the other's non-public business information confidential and use it only for the purposes of the engagement. This does not apply to information that is already public, that is received lawfully from someone else, or that we are required to disclose by law.
10. Ending the engagement
Engagements are month to month. Either of us may end the engagement by giving 30 days’ written notice, unless your service agreement states a different period, in which case that period applies. What happens to fees and work in progress at that point is set out in your service agreement, and the videos already produced and paid for remain yours under section 8.
Either of us may end the engagement immediately if the other commits a serious breach that is not put right within a reasonable time after being asked in writing.
11. Liability
Nothing in these terms limits liability for death or personal injury caused by negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot lawfully be limited.
Subject to that, we are not liable for loss of profit, loss of business, loss of anticipated savings, or indirect or consequential loss, and our total liability in connection with the services is limited to the management fees you paid us in the twelve months before the claim arose.
This website is provided as it is. We take care to keep it accurate and available, but we do not guarantee that it will be uninterrupted or error free.
12. Changes to these terms
We may update these terms from time to time. The version published on this page is the version that applies, and the date at the top shows when it last changed. Changes that affect an existing engagement will be communicated to you by email.
13. Governing law
These terms and any dispute arising from them are governed by the law of England and Wales, and the courts of England and Wales have exclusive jurisdiction.